Proposed redesign of Sisters and The Girlfriend, two of AARP's microsite newsletters aimed at Gen X'ers. (unpublished)
![](https://cdn.myportfolio.com/7c0d1e8ca79ee675a05e4ab1ff8c2ebf/d137c717-4dfe-4d1a-950b-c4778872bad5_rw_1920.jpg?h=2239f453f7656a7b00228a38d49dac19)
Two proposed redesigns of AARP.org's homepage. (unpublished)
![](https://cdn.myportfolio.com/7c0d1e8ca79ee675a05e4ab1ff8c2ebf/45d05af2-e3da-4ceb-9b5f-cc533bcf6a72_rw_3840.jpg?h=d0878c56f32a17be844a332800484c59)
![](https://cdn.myportfolio.com/7c0d1e8ca79ee675a05e4ab1ff8c2ebf/5e867ac9-bbbc-49ce-89a2-15a003f88e81_rw_3840.jpg?h=19c5b7a2b1660e5248678761ef48992a)
A website prototype along with a corresponding social media campaign. This pitch involved creating a fictional eatery and building a voice around it. Finding relevant imagery and writing the text, I conceived of these ideas to be modular and responsive in nature with frequent updates; serving as both a homepage and blog. (Note: was not used for commercial purposes)
![](https://cdn.myportfolio.com/7c0d1e8ca79ee675a05e4ab1ff8c2ebf/029dac2c-6f47-49f4-ad08-c6048713a981_rw_1200.jpg?h=09f828544fa557297573a1d6df520d0e)
![](https://cdn.myportfolio.com/7c0d1e8ca79ee675a05e4ab1ff8c2ebf/54cd94c4-2470-4551-9b91-5799d764cdff_rw_1200.jpg?h=f4b5a75c25a6180eb72e7baca646791d)